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 »  Home  »  Expert Q & A  »  Fitter, Firmer, Faster: The Secrets
Fitter, Firmer, Faster: The Secrets
Published 03/15/2007 | Expert Q & A | Rating:


Fitter… Firmer… Faster… They’re the three magic words that will help you get in the best shape of your life. Husband and wife team Andrew and Ivy Larson have pooled their knowledge as a physician and fitness instructor, respectively, and come up with a diet program that enables you to improve your health while reducing your bottom line. With the Fitter, Firmer, Faster Program (2006, Health Communications), you’ll focus on whole foods, nutritional supplements and 30-minute workouts three times a week.

In this exclusive interview, Ivy Larson sits down with Choose Your Diet and dishes the details on Fitter, Firmer, Faster’s balanced approach to weight loss.

What makes Fitter, Firmer, Faster different than other diets out there?
We encourage people to ditch the dieting mentality and stop “counting their food”---instead of counting calories, carbs, fat grams and portions we encourage people to make their food count nutritionally. Nutrient-rich foods support a healthy metabolism and help your body burn fat for fuel -- so you can lose weight without low-calorie dieting. In fact, our whole foods diet is the only weight loss diet that is not low calorie, yet people still lose a significant amount of weight without slowing their metabolism.

Another thing that really separates the Fitter, Firmer, Faster Program from other weight loss programs is that on our program you won’t just go from a big apple shape to a small apple or a big pear to a small pear, we add an exercise component that completely reshapes your body--and fast.

Who will Fitter, Firmer, Faster work for?
Fitter, Firmer, Faster will work for men and women of all ages. We have done three shape-up classes with over 80 people and we have seen fabulous weight loss and body-reshaping results with people in their 20’s as well as people in their 70’s. The whole foods diet portion of our Fitter, Firmer, Faster Program is even appropriate to small children and teenagers.


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