Have you tried losing weight only to fail miserably time and time again?  Well, we’ve got a solution that can be used with any and every program – from the Mediterranean Diet to the South Beach diet. Regardless of whether you love the low-carb life or low-fat living, The Four Day Win can help you achieve your weight loss goals, even if you’ve never succeeded before. Described by author Martha Beck as the missing link in diet success, her approach targets the psychological and behavioral elements that people often overlook when trying to shed those extra pounds.

Beck, a well-known columnist for O magazine, offers dieters a ground-breaking new approach to help revamp their unhealthy habits in just four days. That’s right. In just four days, you can be on your way to attaining a fit and fabulous figure. Put the years of struggling behind you with Beck’s hot new book The Four Day Win (Rodale 2006). In this Choose Your Diet exclusive, Beck discusses The Four Day Win and how it will change your life.  

How would you describe The Four Day Win?
The Four Day Win is the missing link in people’s diet equation. So many people have great advice on how to lose weight in terms of what to eat and exercise, but we don’t do it. I set out to figure out how to stay on a program. What’s the missing link? It’s psychological and behavioral. I found out a lot of interesting stuff that works.

Whatever your program is, this is the mental piece to help you stay on it.